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Dana Stanley
Greenbook’s Chief Revenue Officer
MetrixLab vs TRC Insights
Company details
Description
MetrixLab, a Toluna company, is a leading global research and insights provider that empowers clients to make smarter data-driven decisions. Combining our flexible platform, cutting-edge technology, expansive portfolio, and passionate experts, we simplify our clients' work and enable them to deli
TRC Insights is a research & analytics firm that uses AI tools to reduce uncertainty without compromising accuracy.
We specialize in online communities, pricing research, message and feature prioritization, conjoint analysis, brand equity research, and satisfaction & loyalty.
Type of company
Data & Analytics
Consulting
Full Service
Data & Analytics
Full Service
Quantitative Research
Top benefits
Challenger mentality
Extension of your team
Blend tech and people
No one-size-fits-all
Synthetic Data
HiTRUST Audited Data
100s of conjoints
Team of in-house analysts
In business for 35+ yrs
Location
Rotterdam, Netherlands
Fort Washington, Pennsylvania, United States
Market Research Specialties
Advertising Research
Brand Image Tracking
Consumer Market Research
Consumer Attitude & Usage Research
Media Research
Brand Equity Research
Price & Pricing Research
Full Service Quantitative Market Research
Conjoint Analysis / Trade-off/Choice Modeling
Segmentation Analytics
Features and attributes
Сredentials
Ratings & Testimonials
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Recognition
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Top 50 Most Innovative [2023]
Recommended by Clients [2024]
Greenbook Directory | Featured Expert [2024]