NAILBITER vs Drive Research

NAILBITER
NAILBITER

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Drive Research
Drive Research

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Company details

Description

NAILBITER’s quantitative behavioral Videometrics technology platform allows manufacturers and researchers to "see" and “hear” their consumers make product decisions in-store and online through video.

The platform quantitatively codes stated, latent and emotional decisions, revealing hidde

Drive Research is a market research company located in Syracuse, New York. Drive designs, manages, analyzes, and consults with clients on custom-built qualitative and quantitative market research for a variety of different industries. We also have a full-service focus group facility on-site.

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Type of company

  • Data & Analytics

  • Full Service

  • Quantitative Research

  • Data & Analytics

  • Full Service

  • Recruiting

Top benefits

  • see your shopper shop

  • hear your shopper shop

  • behavioral and actionable

  • full service consulting

  • Real, not recall

  • Responsive

  • Custom-designed services

  • Detail-oriented

  • Action-driven insights

  • Passionate

Location

Herndon, Virginia, United States

Syracuse, New York, United States

Market Research Specialties

  • Shopper Insights

  • New Product Post-Launch Tracking

  • Shopper Journey Mapping

  • Virtual Reality / Augmented Reality Software

  • Concept Optimization Research

  • Online Surveys

  • Global Market Research Capabilities

  • Price & Pricing Research

  • Market Segmentation

  • Advanced Analytics

Features and attributes

  • Behavioral capabilities
  • Brand monitoring
  • Custom tracking surveys
  • Mobile usability testing
  • Physical product testing
  • Product analytics
  • Qualitative recruitment
  • Text & sentiment analytics
  • Unmoderated testing tools
  • Web usability testing
  • Behavioral capabilities
  • Brand monitoring
  • Custom tracking surveys
  • Mobile usability testing
  • Physical product testing
  • Product analytics
  • Qualitative recruitment
  • Text & sentiment analytics
  • Unmoderated testing tools
  • Web usability testing
  • Images

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    Drive Research

    Drive Research Logo

    Drive Research

    Client Viewing Room

    Drive Research

    Focus Group Room