Spikes vs TRC Insights
Company details
Description
We have built a unique cross industry and cross topics database of more than 750.000 Excitement Points® that keeps on growing. Our search engine finds the rare moments that truly excite customers.
TRC Insights is a research & analytics firm that uses AI tools to reduce uncertainty without compromising accuracy.
We specialize in online communities, pricing research, message and feature prioritization, conjoint analysis, brand equity research, and satisfaction & loyalty.
Type of company
Data & Analytics
International
Quantitative Research
Data & Analytics
Full Service
Quantitative Research
Top benefits
Synthetic Data
HiTRUST Audited Data
100s of conjoints
Team of in-house analysts
In business for 35+ yrs
Location
Portland, Oregon, United States
Fort Washington, Pennsylvania, United States
Market Research Specialties
Business Issue: Brand / product / service launch
Business Issue: Gain new customers
Business Issue: Increase sales, volume
Advertising Effectiveness Research
Brand Positioning Research
Brand Equity Research
Price & Pricing Research
Full Service Quantitative Market Research
Conjoint Analysis / Trade-off/Choice Modeling
Segmentation Analytics
Features and attributes
Сredentials
Ratings & Testimonials
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Recognition
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Top 50 Most Innovative [2023]
Recommended by Clients [2024]
Greenbook Directory | Featured Expert [2024]