TasteMakers Research Group vs Fathom

TasteMakers Research Group
TasteMakers Research Group

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Company details

Description

Consumer Product Testing Reinvented!

TasteMakers Research Group delivers agile, affordable, and data driven consumer product research to food and beverage companies of all sizes. Our proprietary PopUp CLT™ (Consumer Location Testing) methodology is the only high performance, senso

Fathom is a text analytics platform for researchers who require the highest quality insights from open-ended data.

Trusted by top agencies and leading brands, Fathom reduces analysis and reporting time by over 75%, while uncovering deeper insights from customer feedback and survey responses

Type of company

  • Quantitative Research

  • Recruiting

  • Data & Analytics

  • Data & Analytics

  • Software & Technology

  • Quantitative Research

Top benefits

  • Agile Consumer Taste Testing

  • Food & Beverage Market Research

  • PopUp CLT™(Consumer Location Test) Methodology

  • Consumer Product Testing Reinvented

  • Top Taste Test Company

  • Highest quality coding

  • Nuance, detail & accuracy

  • Save time & money

  • Always human-in-the-loop

  • Intuitive & powerful analytics

Location

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Bainbridge Island, Washington, United States

Market Research Specialties

  • Taste Tests & Sensory Tests

  • Product Testing

  • Home Use Tests

  • Data Collection Field Services

  • Online Surveys

  • Customer Experience Research

  • Survey Reporting and Analysis

  • Text Analytics

  • Open-End & Verbatim Response Coding

  • Customer Experience Benchmark Studies

Features and attributes

  • All-in-one platform
  • Mobile usability testing
  • Participant CRM
  • Physical product testing
  • Product analytics
  • Research repository
  • Text & sentiment analytics
  • Web usability testing
  • All-in-one platform
  • Mobile usability testing
  • Participant CRM
  • Physical product testing
  • Product analytics
  • Research repository
  • Text & sentiment analytics
  • Web usability testing
  • Demo recording

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    Fathom: Save Time, Capture Nuance – Text Analytics with a Human Touch

    demo
    20 min

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    Images

    TasteMakers Research Group

    Popup CLT™ Consumer Taste Test

    TasteMakers Research Group

    BFY/Health Food & Bev Products

    TasteMakers Research Group

    Hispanic Consumer Taste Tests

    Fathom

    Fathom

    Fathom