The Mix Global vs P&K Research
Company details
Description
Why do we exist?
To help clients go from insight to influence to growth, from complexity to clarity, no matter what sector they are in.
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How?
By mixing disciplines and methods that work to answer your business question and
For 65+ years P&K Research has been a pioneering leader in research methods and analytics. Our expertise reveals the drivers of consumer acceptance across multiple categories including food, beverage, personal care, vitamins/supplements, and more. We offer customized solutions tailored to eve
Type of company
International
Qualitative Research
Quantitative Research
Full Service
Qualitative Research
Quantitative Research
Top benefits
Commercially focused
Deeply empathetic
Culturally fluent
Creatively charged
From insight to influence
Proven Expertise
Customized Solutions
Diverse Facilities
Commitment to Quality
Innovative Approach
Location
Brooklyn, New York, United States
Chicago, Illinois, United States
Market Research Specialties
Business Issue: Brand / product / service launch
Business Issue: Defend price premium
Business Issue: Defend market share
Full Service Quantitative Market Research
Full Service Qualitative Market Research
Consumer Market Research
Sensory Research
Legal Claims Substantiation Research
Product Optimization Research
Home Use Tests
Images
Santa Ana Testing Room
Chicago Qual Kitchen
