Tobii vs SKIM

Company details

Description

Tobii is the global leader in eye tracking. Our Insight team offers advanced attention research services that allow you to literally see the world through the eyes of your customers. Our areas of expertise include shopper behavior, package design, professional performance, user experience, mobile

While SKIM’s expertise is sophisticated, its mission is simple; in a world of constant change, SKIM partners with leading companies worldwide looking to elevate their pricing, brand communication and innovation strategies with greater precision and certainty. 

SKIM’s success stems from

Type of company

  • Consulting

  • Full Service

  • Software & Technology

  • Full Service

  • International

  • Consulting

Top benefits

    • Price&Portfolio Strategy

    • Decision Journey Mapping

    • Decades of Comm Research

    • Conjoint Analysis

    Location

    Reston, Virginia, United States

    ---

    Market Research Specialties

    • Shopper Insights

    • Market Research Consultants

    • Eye Tracking

    • Website Usability & UX

    • Advertising Research

    • Price & Pricing Research

    • Product Development Research

    • Market Simulation & Modeling

    • Shopper Journey Mapping

    • Forecasting & Predictive Analytics

    Features and attributes

  • Asynchronous platform
  • Behavioral capabilities
  • Brand management
  • Brand monitoring
  • Collaboration & workflow
  • Custom dashboards
  • E-commerce
  • Gen AI summaries & insights
  • Ideation and co-creation tools
  • Mobile UX and accessibility
  • Mobile ethnography
  • Mobile usability testing
  • Multisource data integration
  • Omnichannel
  • Physical product testing
  • Physical store
  • Qual & quant integration
  • Synchronous platform
  • Text & sentiment analytics
  • Web usability testing
  • Asynchronous platform
  • Behavioral capabilities
  • Brand management
  • Brand monitoring
  • Collaboration & workflow
  • Custom dashboards
  • E-commerce
  • Gen AI summaries & insights
  • Ideation and co-creation tools
  • Mobile UX and accessibility
  • Mobile ethnography
  • Mobile usability testing
  • Multisource data integration
  • Omnichannel
  • Physical product testing
  • Physical store
  • Qual & quant integration
  • Synchronous platform
  • Text & sentiment analytics
  • Web usability testing