Werk Insight vs C+R Research

Werk Insight
Werk Insight

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C+R Research
C+R Research

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Company details

Description

Werk Insight is an award-winning B2B market research agency. We design and deliver custom qualitative and quantitative research studies, from brand trackers to market segmentations. Our insights drive success across B2B organizations, from rebrands and acquisitions, to go-to-market strategies and

For 65+ years, C+R Research, a women-owned, full-service marketing insights agency, has been helping brands grow by delivering great research, deep perspective, and committed client service. We are dedicated to delivering smartly designed resea

Type of company

  • Full Service

  • Quantitative Research

  • Qualitative Research

  • Qualitative Research

  • Quantitative Research

  • Panels / Communities

Top benefits

  • Award-winning

  • B2B experts

  • Validated data

  • Streamlined process

  • Consultative approach

  • Innovative Custom Research

  • Live and Online Qual

  • Agile Suite of Solutions

  • Communities

  • Multicultural Expertise

Location

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Chicago, Illinois, United States

Market Research Specialties

  • Business-to-Business Research

  • B2B Research for Manufacturing Industries

  • Construction Industry [market sector expertise]

  • Business Issue: Brand / product / service launch

  • Brand Positioning Research

  • Shopper Insights

  • Market Segmentation

  • Insight Communities (MROC)

  • Consumer Durables [market sector expertise]

  • Agile Market Research

Features and attributes

  • AI-Enhanced Moderation
  • Brand monitoring
  • Conversational Surveys
  • Custom tracking surveys
  • E-commerce
  • Insight Communities
  • Integration w. marketing tools
  • Mobile ethnography
  • Mobile usability testing
  • Multisource data integration
  • Omnibus brand tracking
  • Omnichannel
  • Physical product testing
  • Physical store
  • Proprietary data
  • Text & sentiment analytics
  • Unmoderated testing tools
  • Web usability testing
  • AI-Enhanced Moderation
  • Brand monitoring
  • Conversational Surveys
  • Custom tracking surveys
  • E-commerce
  • Insight Communities
  • Integration w. marketing tools
  • Mobile ethnography
  • Mobile usability testing
  • Multisource data integration
  • Omnibus brand tracking
  • Omnichannel
  • Physical product testing
  • Physical store
  • Proprietary data
  • Text & sentiment analytics
  • Unmoderated testing tools
  • Web usability testing
  • Images

    Werk Insight

    Werk Insight

    Werk Insight

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