Werk Insight vs Material

Werk Insight
Werk Insight

Visit website

Company details

Description

Werk Insight is an award-winning B2B market research agency. We design and deliver custom qualitative and quantitative research studies, from brand trackers to market segmentations. Our insights drive success across B2B organizations, from rebrands and acquisitions, to go-to-market strategies and

Material is an intelligent growth company. Fueled by a powerful core in market research, behavioral science and data analytics, Material has a fifty-year history of building customer intelligence into brands and experiences that compete and win. Material works with world-class companies to antici

Type of company

  • Full Service

  • Quantitative Research

  • Qualitative Research

  • Full Service

  • Qualitative Research

  • Quantitative Research

Top benefits

  • Award-winning

  • B2B experts

  • Validated data

  • Streamlined process

  • Consultative approach

  • Intelligent Growth

  • Behavioral Analytics

  • Brand Marketing & CRM

  • Customer Experience

  • Product Design

Location

---

New York, New York, United States

Market Research Specialties

  • Business-to-Business Research

  • B2B Research for Manufacturing Industries

  • Construction Industry [market sector expertise]

  • Business Issue: Brand / product / service launch

  • Brand Positioning Research

  • Customer Experience Research

  • Business Issue: Brand / product / service launch

  • Business Issue: Brand repositioning

  • Business Issue: Develop, revitalise market

  • Business Issue: Gain new customers

Features and attributes

  • Advanced Analytics
  • Asset management
  • Asynchronous platform
  • Audience/Influencer Analytics
  • Behavioral capabilities
  • Brand management
  • Brand monitoring
  • Collaboration & Storytelling
  • Collaboration & workflow
  • Competitive Insights
  • Custom tracking surveys
  • Emotion & sentiment in video
  • Gen AI summaries & insights
  • Ideation and co-creation tools
  • Image identification
  • Insight Communities
  • Mobile UX and accessibility
  • Mobile platform
  • Natural language queries
  • Omnibus brand tracking
  • Proprietary data
  • Qual & quant integration
  • Qual-at-scale platform
  • Qualitative Data Analysis
  • Qualitative recruitment
  • Real-time tracking & alerts
  • Research communities
  • Social Media & Web Analytics
  • Social Media Monitoring
  • Survey Analysis
  • Synchronous platform
  • Templated & automated testing
  • Transcription quality
  • Visual analysis tools
  • Advanced Analytics
  • Asset management
  • Asynchronous platform
  • Audience/Influencer Analytics
  • Behavioral capabilities
  • Brand management
  • Brand monitoring
  • Collaboration & Storytelling
  • Collaboration & workflow
  • Competitive Insights
  • Custom tracking surveys
  • Emotion & sentiment in video
  • Gen AI summaries & insights
  • Ideation and co-creation tools
  • Image identification
  • Insight Communities
  • Mobile UX and accessibility
  • Mobile platform
  • Natural language queries
  • Omnibus brand tracking
  • Proprietary data
  • Qual & quant integration
  • Qual-at-scale platform
  • Qualitative Data Analysis
  • Qualitative recruitment
  • Real-time tracking & alerts
  • Research communities
  • Social Media & Web Analytics
  • Social Media Monitoring
  • Survey Analysis
  • Synchronous platform
  • Templated & automated testing
  • Transcription quality
  • Visual analysis tools
  • Images

    Werk Insight

    Werk Insight

    Werk Insight

    ---