Werk Insight vs decision point
Company details
Description
Werk Insight is an award-winning B2B market research agency. We design and deliver custom qualitative and quantitative research studies, from brand trackers to market segmentations. Our insights drive success across B2B organizations, from rebrands and acquisitions, to go-to-market strategies and
At decision point we fuel business breakthroughs by turning consumer understanding into smart decisions and growth. Whether you're exploring new products, refining your brand, or uncovering what motivates your customers, we bring clarity and direction to move your business forwar
Type of company
Full Service
Quantitative Research
Qualitative Research
Consulting
Qualitative Research
Quantitative Research
Top benefits
Award-winning
B2B experts
Validated data
Streamlined process
Consultative approach
Custom designed research
Unparalleled analytics
Insights into action
Strategic consultants
Excellent client service
Location
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Madison, Wisconsin, United States
Market Research Specialties
Business-to-Business Research
B2B Research for Manufacturing Industries
Construction Industry [market sector expertise]
Business Issue: Brand / product / service launch
Brand Positioning Research
Ethnography
Brand Positioning Research
Conjoint Analysis / Trade-off/Choice Modeling
Packaging Testing
Product Development Research
Features and attributes
Сredentials
Ratings & Testimonials
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Images
