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Anna Erlandsson

Head of Measurement, Nordics & Central Europe

TikTok

Anna leads Marketing Science at TikTok in Central and Northern Europe. She works with advertisers and agencies to help them maximise platform ROAS and drive business growth through sound measurement. A storyteller with data and an expert in digital advertising, she draws from 20 years' experience from companies like Meta, Google, Spotify, WPP and Publicis.

Sessions

Jun 24

1:30 PM - 1:55 PM GMT+2

Green Stage

Elina Halonen

AI for Analysis

Brand Strategy

Data Analytics & Visualization

Growth Strategy

Unlocking TikTok Creative Performance for Wolt with AI

Also speaking

Andreas Nordfors photo

Managing Director - Marketing Acceleration, Nepa Sweden AB

Speaker

Anna-Maria Moira photo

Global Performance Marketing Head, Wolt

Speaker

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