Graham Tomlinson

Head of Product - Sports Discovery

Flutter UK&I

Graham has been building products for over a decade, starting out pitching mobile apps back when the first iPhone was still a novelty. After an early start-up stint out of college, he moved into finance before the product itch pulled him back into the agency world, and eventually to a London-based fintech where he served as Head of Product - taking the company from pre-launch through to go-live. Now three years into Flutter, Graham has championed building high-performing, high-impact product teams and embedding product-led ways of working across the organisation. His current role leading Sports Discovery has given him the opportunity to embed much of this thinking, including the cross-functional collaboration with UXR that's driven Flutter's adoption of AI-powered research tools. Originally from New York and now based in Dublin, Graham is kept busy outside of work by his two daughters.

Sessions

Jun 23

4:10 PM - 4:30 PM GMT+2

Blue Stage

AI for Qual Research

Operating Model / Workflow

Research Automation

Stakeholder Alignment

Scaling Insights Cross-Functionally: AI Research Playbook

Research teams face pressure to deliver more, faster, and to more stakeholders than ever. Flutter UK & Ireland shares a practical playbook for scaling insight generation with Outset, democratising research across Product, UXR, and Design while enabling research teams to focus on strategy. Learn how AI-moderated research and real-time synthesis turn customer insight into action.

Key Takeaways:

1. Learn how AI-moderated research enables qualitative insights at quantitative scale.

2. Discover workflows that empower Product, UXR, and Design to participate in research effectively.

3. See how real-time synthesis accelerates decision-making and elevates research teams.

Also speaking

Nicole Balsamo

Head of Marketing, Outset

Speaker

Kathryn James

User Experience Research Manager, Flutter UK&I

Speaker