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Director of Consumer & Market Insights
McCormick & Company
Bridget Gilbert is a Director of Consumer & Market Insights at McCormick, leading insight development across both B2B and B2C businesses. Her work centers on decoding human behavior and translating complex consumer signals into clear, actionable decisions that drive business impact. With a pragmatic, forward-looking approach, Bridget is known for simplifying complexity, strengthening decision-making, and turning insights into action.
Sessions
Demo: How AI Can Make Qualitative Research More Human
Apr 29
1:25 PM - 1:50 PM EDT / 9:25 AM - 9:50 AM