IIEX North America 2026:
Insights Shaping What Comes Next
Explore guides, speaker spotlights, and resources to help you plan your IIEX North America 2026 experience and understand why senior insights leaders attend year after year.
Considering attending?
Review the sessions, speakers, and agenda details for IIEX North America 2026 in Washington, D.C. to determine whether it’s the right fit for your goals.
Inside IIEX: Updates & Spotlights
Announcing the 2026 Insight Innovation Competition Finalists at IIEX North America
We’re now announcing the five finalists for the 2026 Insight Innovation Competition at IIEX North America, presented in partnership with ACKWEST Group.
IIEX North America or IIEX West? How to Decide
Greenbook’s Insight Innovation Exchange (IIEX) team recently announced a new addition to our lineup of industry events for market research, insights, and analytics professionals: IIEX West in San Francisco, California, October 27–28, 2026.
Why IIEX North America Is Worth Attending
Attending a conference should be more than a calendar item, it should change how you work.
For professionals in insights, research, analytics, and related fields, IIEX North America does exactly that. It brings together practitioners and thinkers who are shaping the future of the industry, whether through new methods, real-world case studies, or deeper conversations about what’s next.
Why Insights Leaders Choose IIEX
92% of past attendees said IIEX events helped them discover new partners, technologies, or strategies they could apply immediately
Based on 2025 attendee survey
IIEX North America 2026 Highlights
Curated content from the leading source of market research insights and innovation.