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Sarah Jousiffe

Director of Research | Consumer Strategy

Sky

Sarah is Director of Research at Sky Central, UK. Sky (a COMCAST company) connects and entertains millions of people across Europe. Sarah helps Sky people at all levels to be customer-led.

Sessions

Apr 29

3:15 PM - 3:35 PM EDT

Blue Stage

AI & Research Workflows

Responsible AI

Standing Up for Insights: Confidence in the Age of AI

Hear how Sky Insights (UK) inform one of the most ambitious research operations in the world, by co-creating Bayes Price’s AI-enhanced insights software “Platinum”. We’re unlocking value, amplifying customer closeness, & improving speed to insight. We’ll share how GenAI outputs are transparent & explainable, and propose a pathway for insight professionals to thrive in an AI-driven future.
Key Takeaways:
1. How to stand up for insights! A guide to survive and thrive in an AI-driven future.
2. How to improve speed to insight, unlock value, and scale analysis, whilst maintaining Standards.
3. How to embed transparency and traceability to ensure GenAI outcomes are explainable and trustworthy.

Also speaking

Matt Gibbs photo

CEO, Bayes Price

Speaker

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