digital mr
Focus on APAC
Experience and Insight to Supercharge the Next Frontier of Brand Interaction
4 min read
COVID’s impact on Consumer Insight and Experiential Marketing.
Peter Harris
CEO at Advantage Group International
Research Methodologies
Communities: The Key to Strategic Research in the COVID-Era?
4 min read
Once believed to be a minor player, online communities have become a central pillar of an effective research strategy.
Leonard Murphy
Chief Advisor for Insights and Development at Greenbook
Focus Groups
Why Data Privacy Regulations Will Never Take Hold
7 min read
We just wrapped the Market Research Data Privacy Debate, and it went really well. I hosted the event but left the debate to others eminently qualified...
Leonard Murphy
Chief Advisor for Insights and Development at Greenbook