Psychographic Research Companies

Psychographic Research

Market research agencies that offer psychographic research services. Choose a company that specializes in research to explain behavior by way of analyzing traits, values and attitudes.

10 results are displayed in randomized alpha order, starting with "H", after featured listings.

Pinnacle Research Group, LLC

Telephone: (573) 547-3358 Area: Perryville , Missouri

Pinnacle Research Group is a think-tank of highly educated, forward-thinking professionals who combine psychological theory with real world insight.

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Heart+Mind Strategies

Telephone: (571) 926-8852 Area: Reston , Virginia

Heart+Mind Strategies is a research and consulting firm helping clients understand the hearts and minds of the people that matter most to them.

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Inkblot Analytics

Telephone: 617.544.7792 Area: Boston , Massachusetts

Inkblot Analytics is a full-service market research firm that uses projective techniques to uncover key consumer perceptions that drive buyer behavior

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Insight Strategy Group

Telephone: (212) 584-2323 Area: New York , New York

ISG is a consumer research agency combining social sciences and cultural expertise to help brands build impactful experiences for consumers.

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Kantar Added Value

Telephone: (323) 436-6600 Area: Los Angeles , California

A leading strategic marketing consultancy providing brand strategy, innovation, insight and communications services for iconic brands globally

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Ruby Cha Cha Pty Ltd

Telephone: +61280946801 Area: NSW ,

Ruby Cha Cha is a full service, boutique insight and planning agency delivering incisive creative thinking and actionable results.

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Simmons Research

Telephone: 866-256-4468 Area: Deerfield Beach , Florida

Simmons Research measures consumer preferences, attitudes and media behaviors by closely overlaying survey and passively measured data.

Read more about Clearworks »

When Psychology and Ethnicity Meet

Karen Landmann, Landmann Consulting

Article January, 2012

Much has been written about the advantages to taking a psychological approach to qualitative market research. As well, there are many companies out there who specialize in “ethnic” market research. But what happens when the two intersect?

Psychographic Profile: East Coast vs. West Coast Stereotypes

Copernicus Marketing Consulting & Research

Article June, 2010

Psychographics include variables related to attitudes, interests, personality characteristics, and values. This article shares insights on East Coast vs West Coast stereotypes.

Why Doesn't My Market Segmentation Work?

Copernicus Marketing Consulting and Research

Article June, 2010

This article shares scenarios where you might run into problems with market segmentation.

Attitudinal and Behavioral Profile of People Who Are In Excellent Health

Copernicus Marketing Consulting and Research

Article May, 2010

Do you start every conversation with litany of what ails you? A behavioral and attitudinal comparison of people who say they are NOT in excellent health vs. those who say they are.

Sample Blending: A New Approach

Survey Sampling International

White Paper May, 2010

Multi-source sampling presents challenges in ensuring a consistent, reliable blend. SSI is working to identify the components that drive consumer preferences to find the controlling factor that ensures two samples are truly comparable to one another, across time and across sources.

Psychographic Profile: What Your Position on the Legalization of Marijuana Might Say About You

Copernicus Marketing Consulting and Research

Article April, 2010

Psychographics include variables related to attitudes, interests, personality characteristics, and values. This psychographic profile looks at a side-by-side comparison of the attitudes, behaviors and demographics of the opposite sides of a hotly debated topic: the legalization of marijuana.