IVP ANNOUNCES INTEGRATED EMOTIONAL & BEHAVIORAL MEASUREMENT LAB SOLUTION

Interactive Video Productions, the leading provider of mobile research labs, has launched MobiLAB™ Integrated offering fast, comprehensive behavioral and emotional measures combined into one lab. 

MobiLAB™ Integrated, powered by iMotions, combines and synchronizes responses to any type of stimuli, capturing behavioural and emotional measures from Eye Tracking, Facial Coding, EEG, GSR, EMG, ECG and self-report surveys. 

Accompanied by an experienced IVP System Operator, MobiLAB™ Integrated, offers flexible lab solutions for a variety of research scenarios, including: projects with screen based stimuli, packaging, mobile devices, real life environments or more traditional in-person interviews.

Commenting on the news, Bob Granito, President, IVP said, “We are excited to offer a flexible and cost-effective integrated solution that allows researchers to gain insights into both behavioral and emotional responses.“

IVP Background Information
Interactive Video Productions LLC provides research technology labs in facility, in-field or online to help marketing researchers gain deeper insights and provide compelling visualization for their key findings. Solutions include: usability, eye tracking and neuromarketing technology across the US, Europe and Canada, where IVP has also built a large network of research facility partners.

Main Executive
Bob Granito, President      

Founded 1996

Parent Company
Schlesinger Associates

For further information, hi-res images or interviews please contact:
Bob Granito
T.   +1 732.970.9446. 
M. +1 732.309.9068

This content was originally published by Interactive Video Productions LLC . Visit their website at www.interactivevideo.com.