Qualitative Research Consultants Association (QRCA) Announces Award Winners
QRCA announced the winners of its awards at the organization’s annual conference, held in Orlando, Fla.
QRCA announced the winners of its awards at the organization’s annual conference, held in Orlando, Fla. Rick Weitzer received the President’s Award, Marta Villanueva received the Maryanne Pflug Spirit Award and Sidney Clewe received the Rising Star Award.
President’s Award: Rick Weitzer, principal of Prell Organization, St. Louis, Mo., was honored for his meaningful and ongoing contributions to QRCA – including his outstanding leadership and dedication on the Membership Expansion Task Force and Industry Relations Committee. The President’s Award has been presented annually since 2002 to a non-board volunteer member for exemplary service and dedication to QRCA; the recipient is chosen by the QRCA Board of Directors.
Maryanne Pflug Spirit Award: Marta Villanueva, chief insights officer, NuThinking, Inc., San Antonio, Texas, received the award based on her friendliness, creativity, commitment to QRCA, leadership, optimism, humor, mentorship, passion for life and unconditional positive regard for all. The Spirit award is named for a cherished QRCA member and has been presented annually since 2003 to celebrate QRCA’s culture of collegial commitment to the organization and its members.
Rising Star Award: Sidney Clewe, research insights navigator, TripleScoop Premium Market Research, Castle Rock, Colo., was recognized for her impactful contributions to QRCA, including leadership and co-establishment of the Rocky Mountain Chapter and her extensive research and contributions to the Chapter Success Task Force. The Rising Star Award is chosen by the QRCA Board of Directors from candidates nominated by the membership; it was introduced in 2009 and recognizes newer, younger members of QRCA who are making significant contributions to the association.
The Qualitative Research Consultants Association (www.qrca.org) is a not-for-profit organization that promotes excellence in all aspects of qualitative research. The QRCA offers access to nearly 1,000 qualitative research consultants throughout the world. The organization’s members include focus group moderators, ethnographers, consumer experience specialists, online qualitative professionals, social media experts, branding and strategy authorities and more. QRCA members develop inspired and innovative qualitative research that makes a real impact in the market research industry.