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Social Media Listening 101

Class

presented on January 26, 2024

Lenny Murphy gives us a brief overview of the evolution of social media listening, it's role in creating impact for insights and analytics organizations, and what the future might hold as technology continues to create scale, remove technical barriers, and unlock new value creation for these tools.

Presented by:

Lenny Murphy

Greenbook

Chief Advisor for Insights and Development

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