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Alpha-Diver

We regularly help the world’s leading brands deliver exponential ROI on our engagements. Ready to level-up?

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Quantitative Research

Syndicated Research

What is Alpha-Diver?

The brand effectiveness & growth advantage. Since 2011, we apply proprietary behavioral factors to fuel double-digit growth via activation.


What do you get when you combine forward-thinking neuroscientists with seasoned strategy vets? You get a framework and research approach that catapults your insights forward with…

  • A better means of profiling your audience based on what REALLY drives behavior.

  • An accurate understanding of who, where, and how to activate to drive real-world behavior.

  • A breakthrough understanding of heuristics – the decision-making shortcuts that empower your teams to communicate much, much more effectively with your customers, consumers, and shoppers.

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The Price Perception Paradox: When Is More Less in Consumers’ Minds?
Behavioral Insights Academy

The Price Perception Paradox: When Is More Less in Consumers’ Minds?

Explore how inflation impacts consumer behavior, revealing why higher costs sometimes boost perceived value, challenging the simple price-demand relat...

Hunter Thurman

Hunter Thurman

President at Alpha-Diver

Beyond Price: The Currencies That Truly Drive Consumer Behavior
Behavioral Insights Academy

Beyond Price: The Currencies That Truly Drive Consumer Behavior

Explore the complex world of consumer behavior. Learn how time, social, physical, and emotional currencies influence purchasing decisions on our websi...

Hunter Thurman

Hunter Thurman

President at Alpha-Diver

Decoding Cultural Zeitgeist in 3 Simple Steps
Behavioral Insights Academy

Decoding Cultural Zeitgeist in 3 Simple Steps

Picture a group of young children. As they start in life and through their early years, they assimilate. They strive to talk, act, and socialize like ...

Hunter Thurman

Hunter Thurman

President at Alpha-Diver

Research Resources

INFO

4784 Eastern Avenue

Cincinnati, OH,
United States

45226

Metro: Cincinnati (OH)

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Hunter Thurman

President

(513) 891-3000

Corey Zinser

Business Development Manager

(513) 978-3213