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Dana Stanley
Greenbook’s Chief Revenue Officer
Cambri.io
AI powered insights for more successful product launches.
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Launch AI
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Key features:
Predictive Analytics: AI predicts concept success
AI-powered scoring predicts concept success by combining survey data with real-world post-launch insights, enabling teams to make confident, data-driven decisions and improve product launch outcomes.
Automated Insights: Concept strengths & gaps
Actionable summaries highlight key strengths, weaknesses, and differentiators, providing clear recommendations to refine concepts, enhance value propositions, and drive more successful product innovations.
Iterative Testing: Rapid testing for improvements
Supports rapid, AI-driven concept testing cycles, allowing teams to continuously refine and optimize their products based on real consumer feedback, reducing risk and improving market fit.
Risk Reduction: Increases NPD success
Minimizes failure rates by leveraging AI-driven predictions and in-depth data analysis, helping brands move from the industry average 5–25% success rate to a significantly higher 70%+ success rate.
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