Consumers are eager to participate in the insights process, but they need a modern, mobile way to do it. At Lightspeed, we’re on a mission to help clients discover truth through data and boldly challenge the status quo to find faster, more creative ways of connecting brands and consumers. As the leading digital data collection specialist, we build richer profiles of millions of people across the globe and leverage our first party permission-based panel relationships and patented Honesty Detector, along with our Programmatic Gravity Network, to deliver the ‘buy and why’ insights that power today’s decisions.
Our 700 employees in 14 countries are helping clients find more creative ways of collecting and connecting data: from search to modern survey, from opt-in panels to programmatic exchanges and DMPs, from self-reported answers to appended profiles, from insights to activation. Headquartered in the US, Lightspeed is part of Kantar, one of the world’s leading data, insight and consultancy companies. Learn more at lightspeedresearch.com.