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Dana Stanley
Greenbook’s Chief Revenue Officer
Service Management Group, Inc. (SMG)
SMG provides customer experience measurement for multi-unit companies, delivering actionable business intelligence and customer metrics.
What is Service Management Group, Inc. (SMG)?
SMG is a leading research and consulting firm focused on loyalty research and service improvement. Listed on the Honomichl Top 50 Marketing Research Firms, SMG measures satisfaction for multi-unit companies in the restaurant, retail and service industries. They conduct 50 million customer surveys annually in 19 languages and 43 countries.