Virtual Audiences by Yabble

Ask any research question to generate tailored insights and AI personas that help you understand audiences, test ideas, and make confident decisions.

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What is Virtual Audiences

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Ask a research topic or question to instantly generate tailored market-insight reports and AI Personas — then chat with those personas to uncover the deeper motivations, desires, and reactions of your audience. Virtual Audiences automatically builds a tailored knowledge lake from public and optional...

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Key features:

Create AI personas & insights reports

Generate topic-specific AI personas and tailored market reports by combining public and (optionally) proprietary data.

Chat using natural language

Discuss your topic with AI personas to explore preferences, motivations, reactions, and audience insights in plain language.

Test copy or images

AI personas can interpret images and copy, then provide segment-specific responses to designs, ads, packaging, and other content.

INFO

ESOMAR (International)

Insights Association (United States)

QRCA (United States)

The Research Society (Australia)

AMA (United States)

MRS (United Kingdom)

Kathryn Topp

CEO & Founder

Rachel O'Shea

COO & Co-Founder

Doug Guion

Chief Growth Officer

Sarah Goodhew

Product Growth Manager