Affectiva Inc. vs Provoke Insights

Affectiva Inc.
Affectiva Inc.

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Provoke Insights
Provoke Insights

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Company details

Description

Affectiva Media Analytics is on a mission to humanize technology. Founded by visionary scientists Dr. Rana el Kaliouby and Dr. Rosalind Picard, Affectiva spun out of the MIT Media Lab in 2009, pioneering Facial Coding AI. Acquired by Smart Eye in 2021, Affectiva has merged with iMotions as of 202

Provoke Insights is a women-owned, full-service international market research firm specializing in branding, advertising, media, and content marketing initiatives. Our mission is to help brands thrive in today’s competitive and fast-paced marketing landscape. Through deep insight

Type of company

  • Software & Technology

  • Quantitative Research

  • Qualitative Research

  • Full Service

  • Qualitative Research

  • Quantitative Research

Top benefits

  • Ethical AI-based approach

  • Robust & diverse database

  • 100K+ videos tested

  • Normative benchmarks

  • Seamless integration

  • Brand & Media Strategists

  • Researchers + Strategy

  • Cross-discipline Approach

  • Nothing Outsourced

  • Trend Spotters

Location

Boston, Massachusetts, United States

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Market Research Specialties

  • Facial Coding & Analysis

  • Advertising Effectiveness Research

  • Emotional Measurement

  • Movies / Streaming / TV Market Research

  • Neuromarketing

  • Business Issue: Brand / product / service launch

  • Advertising Research

  • Advertising Effectiveness Research

  • Brand Positioning Research

  • Brand Equity Research

Features and attributes

  • Brand management
  • Brand monitoring
  • Custom tracking surveys
  • Proprietary data
  • Brand management
  • Brand monitoring
  • Custom tracking surveys
  • Proprietary data
  • Images

    Affectiva Inc.

    Affectiva Inc.

    Affectiva Inc.

    Provoke Insights