Alter Agents vs TRC Insights

Alter Agents
Alter Agents

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TRC Insights
TRC Insights

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Company details

Description

Founded in 2010, Alter Agents is a full-service strategic market research consultancy reimagining research in an era of shifting decision making. Deep creative thinking and innovative solutions help Alter Agents’ clients understand consumer needs. The Alter Agents team believes that research must

TRC Insights is a research & analytics firm that uses AI tools to reduce uncertainty without compromising accuracy.

We specialize in online communities, pricing research, message and feature prioritization, conjoint analysis, brand equity research, and satisfaction & loyalty.

Type of company

  • Data & Analytics

  • Consulting

  • Full Service

  • Data & Analytics

  • Full Service

  • Quantitative Research

Top benefits

  • 100% Woman Owned

  • Disruptive researchers

  • Published authors/leaders

  • Collaborative partners

  • Senior-level project mgmt

  • Synthetic Data

  • HiTRUST Audited Data

  • 100s of conjoints

  • Team of in-house analysts

  • In business for 35+ yrs

Location

Pasadena, California, United States

Fort Washington, Pennsylvania, United States

Market Research Specialties

  • Full Service Market Research

  • Shopper Insights

  • Full Service Quantitative Market Research

  • Full Service Qualitative Market Research

  • Data Analysis

  • Brand Equity Research

  • Price & Pricing Research

  • Full Service Quantitative Market Research

  • Conjoint Analysis / Trade-off/Choice Modeling

  • Segmentation Analytics

Features and attributes

  • Brand monitoring
  • Ideation and co-creation tools
  • Brand monitoring
  • Ideation and co-creation tools
  • Сredentials

    Ratings & Testimonials

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    4.8

    Based on 14 ratings

    See details

    Recognition

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    Top 50 Most Innovative [2023]

    Top 50 Most Innovative [2023]

    Recommended by Clients [2024]

    Recommended by Clients [2024]

    Greenbook Directory | Featured Expert [2024]

    Greenbook Directory | Featured Expert [2024]