Discuss vs SperlingQual, Inc.

SperlingQual, Inc.
SperlingQual, Inc.

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Company details

Description

Discuss is the only research platform that combines human-led and AI-powered interviews, analysis, and insights in one seamless experience. We eliminate the cost and complexity of traditional research, giving insights, marketing, and product teams the flexibility to scale fast with AI Agents, go

Our passion and curiosity for people and how they connect with brands makes for a highly driven and dedicated experience when you partner with us. We design and manage your projects from start to finish. We find the right people to talk to, and develop a customized approach to ensure we have great c

Type of company

  • Qualitative Research

  • Software & Technology

  • Qualitative Consultant

  • Full Service

  • Qualitative Consultant

  • Qualitative Research

Top benefits

  • AI-led & human-led interviews

  • GenAI Agents to scale insights

  • Unlimited research model

  • Central hub for qual

  • Global research capabilities

  • Deep strategic experience

  • Empathy-driven moderating

  • Creative storytelling

  • Insights -> brand action

  • Really nice, smart pple!

Location

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New York, New York, United States

Market Research Specialties

  • Online Focus Groups

  • Global Market Research Capabilities

  • Artificial Intelligence / AI-Powered Insight Platforms

  • Qual‑at‑Scale (AI‑Assisted Qualitative Research)

  • Online In-Depth & One-on-One Interviews

  • Full Service Qualitative Market Research

  • Qualitative Services - Moderators

  • Business Issue: Brand / product / service launch

  • Advertising Research

  • Advertising Communication Strategy Research

Features and attributes

  • All-in-one platform
  • Asynchronous platform
  • Brand management
  • E-commerce
  • Emotion & sentiment in video
  • Gen AI summaries & insights
  • Mobile UX and accessibility
  • Mobile ethnography
  • Mobile platform
  • Mobile usability testing
  • Omnichannel
  • Physical product testing
  • Physical store
  • Qual-at-scale platform
  • Research repository
  • Synchronous platform
  • Text & sentiment analytics
  • Unmoderated testing tools
  • Web usability testing
  • All-in-one platform
  • Asynchronous platform
  • Brand management
  • E-commerce
  • Emotion & sentiment in video
  • Gen AI summaries & insights
  • Mobile UX and accessibility
  • Mobile ethnography
  • Mobile platform
  • Mobile usability testing
  • Omnichannel
  • Physical product testing
  • Physical store
  • Qual-at-scale platform
  • Research repository
  • Synchronous platform
  • Text & sentiment analytics
  • Unmoderated testing tools
  • Web usability testing
  • Demo recording

    Discuss: Best Practices for Blending AI-Led and Human-Led Qual

    demo
    20 min

    Watch Recording

    Discuss: How to Embrace the New Era of Qual Research

    demo
    30 min

    Watch Recording

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    Images

    Discuss

    Discuss

    Discuss

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