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Dana Stanley
Greenbook’s Chief Revenue Officer
EthniFacts vs TRC Insights
Company details
Description
EthniFacts provides innovative and actionable research and data utilizing unique cultural and personality (Big 5) constructs. At EthniFacts, we challenge outdated assumptions by diving deep into behavioral indicators, modes of contextual and situational identity, and innovative demographic looks
TRC Insights is a research & analytics firm that uses AI tools to reduce uncertainty without compromising accuracy.
We specialize in online communities, pricing research, message and feature prioritization, conjoint analysis, brand equity research, and satisfaction & loyalty.
Type of company
Consulting
Full Service
Quantitative Research
Data & Analytics
Full Service
Quantitative Research
Top benefits
Multicultural Expertise
General Mkt Culture Tools
Syndicated Data Tools
Big 5 Personality Tools
Quant & Qual Expertise
Synthetic Data
HiTRUST Audited Data
100s of conjoints
Team of in-house analysts
In business for 35+ yrs
Location
Irving , Texas, United States
Fort Washington, Pennsylvania, United States
Market Research Specialties
Psychographic Research
Full Service Market Research
Market Research with Multicultural Audiences
Syndicated & Published Reports
Market Research Solutions for New Products
Brand Equity Research
Price & Pricing Research
Full Service Quantitative Market Research
Conjoint Analysis / Trade-off/Choice Modeling
Segmentation Analytics
Features and attributes
Сredentials
Ratings & Testimonials
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Recognition
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Top 50 Most Innovative [2023]
Recommended by Clients [2024]
Greenbook Directory | Featured Expert [2024]