FOLIO vs Cross Marketing Inc. (Japan)
Company details
Description
FOLIO is a gamified market research platform. We run daily polls about brand messaging and product experiences where 50K+ active community members first try to predict what option the majority will choose (perceived consensus), then separately share their own pr
Cross Marketing Inc. is a leading market research firm in Japan, established in 2003 with over 10,000 projects annually.
We offer a full range of research services, including quantitative surveys and qualitative methods like in-depth interviews and home visits.
With Japan’s largest pr
Type of company
Data Collection
Quantitative Research
Panels / Communities
Data Collection
Panels / Communities
Full Service
Top benefits
Incentive-aligned polls
Fast insight at scale
Segmentable CSV results
Verified users (OTP/IP)
Gen Z in growth markets
Panel of 10.9M ppts in Japan
In-house facilities
Over 10,000 projects annually
More than 300 analysts
Bilingual team members
Location
Cambridge, Massachusetts, United States
Tokyo, Japan
Market Research Specialties
Business Issue: Brand / product / service launch
Business Issue: Brand repositioning
Crowdtesting
Gamification & Research Games
Prediction Markets
Home Use Tests
Full Service Quantitative Market Research
Full Service Qualitative Market Research
Questionnaire Design
One-on-One & In-Depth Interviews (IDI)
Images
