Highlight vs Market Logic Software

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Market Logic Software
Market Logic Software

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Company details

Description

Highlight is the definitive product intelligence platform enabling brands to create products people love. Powered by a proprietary community, seamless logistics, expert research methodologies, and AI-driven analytics, Highlight’s p

Market Logic’s end-to-end market insights platform helps the world’s leading brands to anticipate consumers faster, with always-on insights at scale. Our AI software, powered by a new system of intelligence, enables businesses to f

Type of company

  • Data & Analytics

  • Qualitative Research

  • Software & Technology

  • Software & Technology

  • Data & Analytics

  • International

Top benefits

  • >90% Completion Rates

  • Expert Research Blueprints

  • Turnkey Logistics

  • High Quality Respondents

  • Real-Time Data Dashboards

  • Connect the dots in your data

  • Uncover fresh insights with AI

  • Ignite business innovation

  • Increase your insights ROI

Location

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Chicago, Illinois, United States

Market Research Specialties

  • Home Use Tests

  • Foods & Nutrition [market sector expertise]

  • Pet Owners / Foods / Supplies [market sector expertise]

  • Market Research with Children

  • Beverages [market sector expertise]

  • Knowledge Management Systems

  • Artificial Intelligence / AI-Powered Insight Platforms

  • Data Visualization & Dashboarding Software

  • Healthcare & Medical [market sector expertise]

  • Business Issue: Brand / product / service launch

Features and attributes

  • Advanced Analytics
  • All-in-one platform
  • All-in-one suite
  • Asynchronous platform
  • Behavioral capabilities
  • Brand monitoring
  • Collaboration & Storytelling
  • Collaboration & workflow
  • Conversational Surveys
  • Custom tracking surveys
  • Data Warehousing & Integration
  • Emotion & sentiment in video
  • Gen AI summaries & insights
  • Ideation and co-creation tools
  • Insight Communities
  • Integration w. marketing tools
  • Mobile UX and accessibility
  • Mobile platform
  • Natural language queries
  • Panel / Panel management
  • Physical product testing
  • Proprietary data
  • Proprietary incentive programs
  • Qual & quant integration
  • Qual-at-scale platform
  • Qualitative Data Analysis
  • Qualitative recruitment
  • Real-time tracking & alerts
  • Research communities
  • Research repository
  • Respondent experience tools
  • Role-based tagging & alerts
  • Survey Analysis
  • Synchronous platform
  • Synthetic Data & Participants
  • Target feasibility estimates
  • Templated & automated testing
  • Text & sentiment analytics
  • Visual analysis tools
  • Advanced Analytics
  • All-in-one platform
  • All-in-one suite
  • Asynchronous platform
  • Behavioral capabilities
  • Brand monitoring
  • Collaboration & Storytelling
  • Collaboration & workflow
  • Conversational Surveys
  • Custom tracking surveys
  • Data Warehousing & Integration
  • Emotion & sentiment in video
  • Gen AI summaries & insights
  • Ideation and co-creation tools
  • Insight Communities
  • Integration w. marketing tools
  • Mobile UX and accessibility
  • Mobile platform
  • Natural language queries
  • Panel / Panel management
  • Physical product testing
  • Proprietary data
  • Proprietary incentive programs
  • Qual & quant integration
  • Qual-at-scale platform
  • Qualitative Data Analysis
  • Qualitative recruitment
  • Real-time tracking & alerts
  • Research communities
  • Research repository
  • Respondent experience tools
  • Role-based tagging & alerts
  • Survey Analysis
  • Synchronous platform
  • Synthetic Data & Participants
  • Target feasibility estimates
  • Templated & automated testing
  • Text & sentiment analytics
  • Visual analysis tools
  • Demo recording

    Highlight: Product Intelligence Platform Demo

    demo
    30 min

    Watch Recording

    Market Logic Software: DeepSights: AI-Powered Insights Discovery Across Your Knowledge Base

    demo
    20 min

    Watch Recording

    Market Logic Software: DeepSights Assistant Brings Generative-AI to Consumer Insights & Knowledge Management

    demo
    20 min

    Watch Recording

    Images

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    Market Logic Software

    Market Logic Software

    Market Logic Software