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Dana Stanley
Greenbook’s Chief Revenue Officer
MarketCast vs Conifer Research
Company details
Description
MarketCast research, analytics, and data science fuels fandom for leading lifestyle brands and media and entertainment companies. Our unique mix of qualitative and quantitative research is combined with modern technology platforms to provide clients with powerful insights to inform critical busin
Conifer brings practical insight to companies that wish to change and innovate. Through an ethnographic approach to research, we help our clients understand the everyday lives and experiences of the people they hope to engage. Our research solutions are fully custom, human-centered and we deliver
Type of company
Data & Analytics
Qualitative Research
Quantitative Research
Full Service
Qualitative Research
Quantitative Research
Top benefits
Powering the Ad Lifecycle
Next-Gen Brand Tracking
Entertainment Research
Measuring Ad Attribution
Fandom Research & Insight
High Quality Deliverables
Quant, Qual & Design
Custom, Creative Approach
Mixed Methods
Behavioral Research
Location
Culver City, California, United States
Chicago, Illinois, United States
Market Research Specialties
Advertising Effectiveness Research
Advertising Research Advertising Tracking
Advertising Communication Strategy Research
Advertising Copy Testing - Digital Media
Advertising Copy Testing - Traditional Media
Ethnography
Shopper Journey Mapping
Market Segmentation
Business-to-Business Research
Consumer Market Research