Mindstate Group vs Affectiva Inc.
Company details
Description
We utilize behavioral science-based market research to uncover the subconscious factors driving consumer decision-making. More importantly, we use Behavioral AI to build customized, emotionally intelligent personas to increase your organizational impact and take work off your plate. Simply put… W
Affectiva Media Analytics is on a mission to humanize technology. Founded by visionary scientists Dr. Rana el Kaliouby and Dr. Rosalind Picard, Affectiva spun out of the MIT Media Lab in 2009, pioneering Facial Coding AI. Acquired by Smart Eye in 2021, Affectiva has merged with iMotions as of 202
Type of company
Consulting
Qualitative Research
Quantitative Research
Software & Technology
Quantitative Research
Qualitative Research
Top benefits
Behavior Research Experts
Client & Supplier Exp
Behavioral Science
Artificial Intelligence
Cross Industry Exp
Ethical AI-based approach
Robust & diverse database
100K+ videos tested
Normative benchmarks
Seamless integration
Location
Dallas, Texas, United States
Boston, Massachusetts, United States
Market Research Specialties
Psychological / Motivational Research
Artificial Intelligence / AI-Powered Insight Platforms
Ethnography
Consumer Purchase Behavior Research
Psychographic Research
Facial Coding & Analysis
Advertising Effectiveness Research
Emotional Measurement
Movies / Streaming / TV Market Research
Neuromarketing
Features and attributes
Images
