Motives vs Highlight
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Company details
Description
Motives is the new way for brands to get in-depth consumer insight. Powered by an AI qualitative researcher, Motives runs entire qualitative projects - but faster, at a higher scale, and more affordable than traditional methods. We'll handle the entire research process, from recruiting participan
Highlight is the definitive product intelligence platform enabling brands to create products people love. Powered by a proprietary community, seamless logistics, expert research methodologies, and AI-driven analytics, Highlight’s p
Type of company
Qualitative Research
Software & Technology
Data & Analytics
Data & Analytics
Qualitative Research
Software & Technology
Top benefits
>90% Completion Rates
Expert Research Blueprints
Turnkey Logistics
High Quality Respondents
Real-Time Data Dashboards
Location
London, United Kingdom
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Market Research Specialties
Consumer Market Research
Artificial Intelligence / AI-Powered Insight Platforms
Automated Market Research Platforms
Qual‑at‑Scale (AI‑Assisted Qualitative Research)
AI-Powered Video-based Research
Home Use Tests
Foods & Nutrition [market sector expertise]
Pet Owners / Foods / Supplies [market sector expertise]
Market Research with Children
Beverages [market sector expertise]
Features and attributes
Images
