NAILBITER vs Logica Research

NAILBITER
NAILBITER

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Logica Research
Logica Research

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Company details

Description

NAILBITER’s quantitative behavioral Videometrics technology platform allows manufacturers and researchers to "see" and “hear” their consumers make product decisions in-store and online through video.

The platform quantitatively codes stated, latent and emotional decisions, revealing hidde

Logica Research is a custom marketing research firm specializing in the financial services industry. We design and execute qualitative and quantitative research for brokerage and asset management firms, banks, wealth managers, paym

Type of company

  • Data & Analytics

  • Full Service

  • Quantitative Research

  • Full Service

  • Qualitative Research

  • Quantitative Research

Top benefits

  • see your shopper shop

  • hear your shopper shop

  • behavioral and actionable

  • full service consulting

  • Real, not recall

  • Financial Services

  • B2B Research

  • Brand Research

  • Message Communications

  • Product Development

Location

Herndon, Virginia, United States

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Market Research Specialties

  • Shopper Insights

  • New Product Post-Launch Tracking

  • Shopper Journey Mapping

  • Virtual Reality / Augmented Reality Software

  • Concept Optimization Research

  • Financial Industry [market sector expertise]

  • Market Research with Generation Y - Millennials

  • Market Research with Generation Z

  • Multi-Country Studies

  • Brand Equity Research

Features and attributes

  • Behavioral capabilities
  • Brand monitoring
  • Custom tracking surveys
  • Survey Analysis
  • Behavioral capabilities
  • Brand monitoring
  • Custom tracking surveys
  • Survey Analysis
  • Demo recording

    Nailbiter Demo

    demo
    20 min

    Watch Recording

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    Images

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    Logica Research

    Logica Research

    Logica Research