Orchard Insights vs decision point

Orchard Insights
Orchard Insights

Visit website

decision point
decision point

Visit website

Company details

Description

Revolutionize your market research - The cost of failed market research is high. Unlike traditional methods, our in-the-wild testing predicts what consumers actually want, not just what they say they want.

No incentives, no bias, just authentic behavior. Fast.

At decision point we fuel business breakthroughs by turning consumer understanding into smart decisions and growth. Whether you're exploring new products, refining your brand, or uncovering what motivates your customers, we bring clarity and direction to move your business forwar

Type of company

  • Software & Technology

  • Qualitative Research

  • Quantitative Research

  • Consulting

  • Qualitative Research

  • Quantitative Research

Top benefits

    • Custom designed research

    • Unparalleled analytics

    • Insights into action

    • Strategic consultants

    • Excellent client service

    Location

    Chicago, Illinois, United States

    Madison, Wisconsin, United States

    Market Research Specialties

    • Business Issue: Brand / product / service launch

    • Business Issue: Gain new customers

    • Consumer Market Research

    • Concept Testing

    • Package Development Research

    • Ethnography

    • Brand Positioning Research

    • Conjoint Analysis / Trade-off/Choice Modeling

    • Packaging Testing

    • Product Development Research

    Features and attributes

  • Advanced Analytics
  • Asynchronous platform
  • Behavioral capabilities
  • Brand management
  • Collaboration & workflow
  • Custom dashboards
  • Custom tracking surveys
  • E-commerce
  • Emotion & sentiment in video
  • Gen AI summaries & insights
  • Ideation and co-creation tools
  • Mobile UX and accessibility
  • Mobile ethnography
  • Mobile platform
  • Mobile usability testing
  • Multisource data integration
  • Omnichannel
  • Physical product testing
  • Physical store
  • Product analytics
  • Proprietary data
  • Qual & quant integration
  • Qual-at-scale platform
  • Qualitative Data Analysis
  • Research repository
  • Survey Analysis
  • Synchronous platform
  • Text & sentiment analytics
  • Transcription quality
  • Visual analysis tools
  • Web usability testing
  • Advanced Analytics
  • Asynchronous platform
  • Behavioral capabilities
  • Brand management
  • Collaboration & workflow
  • Custom dashboards
  • Custom tracking surveys
  • E-commerce
  • Emotion & sentiment in video
  • Gen AI summaries & insights
  • Ideation and co-creation tools
  • Mobile UX and accessibility
  • Mobile ethnography
  • Mobile platform
  • Mobile usability testing
  • Multisource data integration
  • Omnichannel
  • Physical product testing
  • Physical store
  • Product analytics
  • Proprietary data
  • Qual & quant integration
  • Qual-at-scale platform
  • Qualitative Data Analysis
  • Research repository
  • Survey Analysis
  • Synchronous platform
  • Text & sentiment analytics
  • Transcription quality
  • Visual analysis tools
  • Web usability testing
  • Demo recording

    Orchard: Turning Social Media Feeds into a Real-World Behavioral Research Laboratory

    demo
    20 min

    Watch Recording

    Orchard: What People Do vs. What They Say: Rethinking How We Predict Consumer Behavior

    demo
    8 min

    Watch Recording

    ---

    Сredentials

    Ratings & Testimonials

    ---

    5

    Based on 3 ratings

    See details

    Images

    ---

    decision point

    decision point

    decision point