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Dana Stanley

Greenbook’s Chief Revenue Officer

Promising Outcomes vs decision point

Promising Outcomes
Promising Outcomes

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decision point
decision point

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Company details

Description

Using our unique methodology, backed by research and 30 years of success, we reveal customers’ and employees’ expectations of an ideal experience, and then measure the company's performance against them. This means companies can see what matters most to their customers or employees. It offers deep a

At decision point we fuel business breakthroughs by turning consumer understanding into smart decisions and growth. Whether you're exploring new products, refining your brand, or uncovering what motivates your customers, we bring clarity and direction to move your business forwar

Type of company

  • Consulting

  • Qualitative Research

  • Quantitative Research

  • Consulting

  • Qualitative Research

  • Quantitative Research

Top benefits

  • Actionable insights

  • Demonstrable results

  • Reveals loyalty levers

  • Enthusiastic customers

  • IP backed by research

  • Custom designed research

  • Unparalleled analytics

  • Insights into action

  • Strategic consultants

  • Excellent client service

Location

Hampshire, United Kingdom

Madison, Wisconsin, United States

Market Research Specialties

  • Business Issue: Defend market share

  • Business Issue: Defend sales, volume

  • Business Issue: Employee relations, recruitment

  • Business Issue: Increase sales, volume

  • Business Issue: Increase market share

  • Ethnography

  • Brand Positioning Research

  • Conjoint Analysis / Trade-off/Choice Modeling

  • Packaging Testing

  • Product Development Research

Features and attributes

  • Advanced Analytics
  • Asynchronous platform
  • Behavioral capabilities
  • Brand management
  • Collaboration & workflow
  • Custom dashboards
  • Custom tracking surveys
  • E-commerce
  • Emotion & sentiment in video
  • Gen AI summaries & insights
  • Ideation and co-creation tools
  • Mobile UX and accessibility
  • Mobile ethnography
  • Mobile platform
  • Mobile usability testing
  • Multisource data integration
  • Omnichannel
  • Physical product testing
  • Physical store
  • Product analytics
  • Proprietary data
  • Qual & quant integration
  • Qual-at-scale platform
  • Qualitative Data Analysis
  • Research repository
  • Survey Analysis
  • Synchronous platform
  • Text & sentiment analytics
  • Transcription quality
  • Visual analysis tools
  • Web usability testing
  • Advanced Analytics
  • Asynchronous platform
  • Behavioral capabilities
  • Brand management
  • Collaboration & workflow
  • Custom dashboards
  • Custom tracking surveys
  • E-commerce
  • Emotion & sentiment in video
  • Gen AI summaries & insights
  • Ideation and co-creation tools
  • Mobile UX and accessibility
  • Mobile ethnography
  • Mobile platform
  • Mobile usability testing
  • Multisource data integration
  • Omnichannel
  • Physical product testing
  • Physical store
  • Product analytics
  • Proprietary data
  • Qual & quant integration
  • Qual-at-scale platform
  • Qualitative Data Analysis
  • Research repository
  • Survey Analysis
  • Synchronous platform
  • Text & sentiment analytics
  • Transcription quality
  • Visual analysis tools
  • Web usability testing

    • Сredentials

    Ratings & Testimonials

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    5

    Based on 3 ratings

    See details

    Images

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    decision point

    decision point

    decision point

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    Promising Outcomes vs Horowitz Research, A Division of M/A/R/C Research

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    Promising Outcomes vs Voice of Customer Research (VOC Research)

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