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Dana Stanley
Greenbook’s Chief Revenue Officer
Qic Research, LLC vs Discuss
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Company details
Description
Qic’s focus is on developing immersive qualitative research programs that mirror the lives of target consumers to capture real-life insights, taking research into natural environments to explore attitudes, values, and behaviors:
IN-PERSON: in-homes, shop-alongs, store intercepts,
Discuss is the only research platform that combines human-led and AI-powered interviews, analysis, and insights in one seamless experience. We eliminate the cost and complexity of traditional research, giving insights, marketing, and product teams the flexibility to scale fast with AI Agents, go
Type of company
Consulting
Qualitative Research
Qualitative Consultant
Qualitative Research
Software & Technology
Qualitative Consultant
Top benefits
Contextual Insights
Consultative Approach
Broad Category Experience
Suite of Qual Solutions
Youth Expertise
AI-led & human-led interviews
GenAI Agents to scale insights
Unlimited research model
Central hub for qual
Global research capabilities
Location
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Market Research Specialties
Ethnography
Consumer Market Research
Online Focus Groups
Advertising Concept Testing
Hybrid & Mixed Methodology Market Research
Online Focus Groups
Global Market Research Capabilities
Artificial Intelligence / AI-Powered Insight Platforms
Qual‑at‑Scale (AI‑Assisted Qualitative Research)
Online In-Depth & One-on-One Interviews
Features and attributes
Demo recording
Images
