Qic’s focus is on developing immersive qualitative research programs that mirror the lives of target consumers to capture real-life insights, taking research into natural environments to explore attitudes, values, and behaviors:
IN-PERSON: in-homes, shop-alongs, store intercepts,
Our passion and curiosity for people and how they connect with brands makes for a highly driven and dedicated experience when you partner with us.
We design and manage your projects from start to finish. We find the right people to talk to, and develop a customized approach to ensure we hav
Consulting
Qualitative Research
Qualitative Consultant
Full Service
Qualitative Consultant
Qualitative Research
Contextual Insights
Consultative Approach
Broad Category Experience
Suite of Qual Solutions
Youth Expertise
Deep strategic experience
Empathy-driven moderating
Creative storytelling
Insights -> brand action
Really nice, smart pple!
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New York, New York, United States
Ethnography
Consumer Market Research
Online Focus Groups
Advertising Concept Testing
Hybrid & Mixed Methodology Market Research
Qualitative Services - Moderators
Strategic Market Research
Full Service Qualitative Market Research
Ethnography
Online Focus Groups
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