Qic’s focus is on developing immersive qualitative research programs that mirror the lives of target consumers to capture real-life insights, taking research into natural environments to explore attitudes, values, and behaviors:
IN-PERSON: in-homes, shop-alongs, store intercepts,
We are a Strategic Business Development & Products Research Technology firm that excels in the development of consumer-desired products and services. Using integrated technologies & understanding complex relationships among people, products & brand choices, we pinpoint innovative prod
Consulting
Qualitative Research
Qualitative Consultant
Qualitative Consultant
Qualitative Research
Quantitative Research
Contextual Insights
Consultative Approach
Broad Category Experience
Suite of Qual Solutions
Youth Expertise
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Randolph, New Jersey, United States
Ethnography
Consumer Market Research
Online Focus Groups
Advertising Concept Testing
Hybrid & Mixed Methodology Market Research
Moderating with Consumers
Consumer Trends Research
Consumer Lifestyle & Value Trends
Psychological / Motivational Research
Product Development Research
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