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Dana Stanley
Greenbook’s Chief Revenue Officer
ReDem vs Highlight
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Company details
Description
ReDem is an independent, AI-powered quality assurance tool that helps market researchers automatically detect and remove low-quality survey responses. It systematically checks each interview in real time for signs of inattentiveness or fraud, such as AI-g
Highlight is the leading purpose-built software for product developers & marketers to innovate, renovate, and make critical decisions with confidence.
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Type of company
Software & Technology
Data & Analytics
Quantitative Research
Data & Analytics
Qualitative Research
Software & Technology
Top benefits
Data Quality & Reliability
>90% Completion Rates
<1 Week to Data
Turnkey Logistics
High Quality Respondents
Real-Time Data Dashboards
Location
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Market Research Specialties
Sample Fraud Detection & Remediation
Data Processing Services
Artificial Intelligence / AI-Powered Insight Platforms
Business Issue: Defend price premium
Business Issue: Gain new customers
Home Use Tests
Foods & Nutrition [market sector expertise]
Pet Owners / Foods / Supplies [market sector expertise]
Alcoholic Beverages [market sector expertise]
Cosmetics & Beauty Aids [market sector expertise]
Features and attributes
Demo recording
Images
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