Consumer Research, Sensory Science and Decision Intelligence
Spark Sensory AI is a consumer research and decision intelligence company helping organizations understand not just what people do, but why they choose, what they may choose next, and how to design products, brand
For 65+ years P&K Research has been a pioneering leader in research methods and analytics. Our expertise reveals the drivers of consumer acceptance across multiple categories including food, beverage, personal care, vitamins/supplements, and more. We offer customized solutions tailored to eve
Full Service
Quantitative Research
International
Full Service
Qualitative Research
Quantitative Research
Consumer + Sensory Expertise
Cultural Intelligence
Research to Intelligence
Proprietary AI Solutions
Human Insight + AI Speed
Proven Expertise
Customized Solutions
Diverse Facilities
Commitment to Quality
Innovative Approach
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Chicago, Illinois, United States
Taste Tests & Sensory Tests
Sensory Research
Semiotics Research and Analysis
Consumer Market Research
Product Testing
Consumer Market Research
Sensory Research
Legal Claims Substantiation Research
Product Optimization Research
Home Use Tests
Santa Ana Testing Room
Chicago Qual Kitchen