Sprout Insight vs Lamppost Insights, LLC

Sprout Insight
Sprout Insight

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Lamppost Insights, LLC
Lamppost Insights, LLC

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Company details

Description

Sprout Insight is a research consulting company that offers qualitative and quantitative research capabilities to help businesses and non-profit organizations identify solutions to business challenges. The company has over 40 years of combined research experience and expertise in clinical psychol

Lamppost Insights is a new type of research and brand consultancy, borne from what we feel was complacency in the marketplace.

We take inspiration from the (in)famous quote by advertising legend David Ogilvy, "...research is used as a drunkard uses a lamppost, for support rather t

Type of company

  • Consulting

  • Qualitative Consultant

  • Quantitative Research

  • Consulting

  • Full Service

  • Quantitative Research

Top benefits

  • PhD-level psychologists

  • Multicultural expertise

  • Niche segments

  • Customized methods

  • Brand Experts

  • Senior, Experienced Team

  • Collaborative Partners

  • Customized Approaches

  • Strategic Guidance

Location

Cincinnati, Ohio, United States

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Market Research Specialties

  • Consumer Market Research

  • Psychological / Motivational Research

  • Market Research with African-Americans

  • Market Research with Multicultural Audiences

  • Market Research with Hispanics / Latinos

  • Advertising Research

  • Brand Equity Research

  • Business-to-Business Research

  • Consumer Market Research

  • Shopper Insights

Features and attributes

  • All-in-one suite
  • Asynchronous platform
  • Behavioral capabilities
  • Brand management
  • Brand monitoring
  • Custom tracking surveys
  • Gen AI summaries & insights
  • Mobile ethnography
  • Multisource data integration
  • Proprietary data
  • Qual-at-scale platform
  • Synchronous platform
  • All-in-one suite
  • Asynchronous platform
  • Behavioral capabilities
  • Brand management
  • Brand monitoring
  • Custom tracking surveys
  • Gen AI summaries & insights
  • Mobile ethnography
  • Multisource data integration
  • Proprietary data
  • Qual-at-scale platform
  • Synchronous platform