Comprehensive market research solutions from project design through reporting. Providing data tabulation, statistical analysis, advanced analytics, machine learning, and custom application development. Specialists in conjoint analy
The Sound is a Global Consumer Research, Brand Strategy and Product Innovation agency, applying leading edge market research techniques, technologies and marketing models to solve client brand, marketing, communications and product challenges.
We are a team of brand experts, stra
Data & Analytics
Quantitative Research
Consulting
Data & Analytics
Consulting
Full Service
Clear communication
Seamless integration
Technical proficiency
Longevity - 28 years
Honesty & Integrity
We are outcome driven
We put empathy first
We see humans in data
We see what others don't
We drive real growth
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Chicago, Illinois, United States
Advanced Analytics
Conjoint Analysis / Trade-off/Choice Modeling
Segmentation Analytics
Multivariate Analysis
Statistical Analysis
Business Issue: Brand / product / service launch
Advertising Research
Advertising Communication Strategy Research
International Market Research with Consumers
Idea Generation