The Dot Collection offers online and in-person qualitative research services including focus groups, in-home ethnography and in-depth interview studies focused on uncovering the consumer magic that leads to better insights and strategies. Whether it's a rebranding effort, a newly-merged company o
Lamppost Insights is a new type of research and brand consultancy, borne from what we feel was complacency in the marketplace.
We take inspiration from the (in)famous quote by advertising legend David Ogilvy, "...research is used as a drunkard uses a lamppost, for support rather t
Consulting
Qualitative Consultant
Quantitative Research
Consulting
Full Service
Quantitative Research
Brand Experts
Senior, Experienced Team
Collaborative Partners
Customized Approaches
Strategic Guidance
Winston Salem, North Carolina, United States
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Business Issue: Brand repositioning
Brand Positioning Research
Full Service Qualitative Market Research
Interviews with Executives & Professionals
Interviews with Healthcare Professionals
Advertising Research
Brand Equity Research
Business-to-Business Research
Consumer Market Research
Shopper Insights