Gillian Almeida

Vice President of Strategy & Insights

[solidcore]

Gillian serves as the Vice President of Strategy & Insights at [solidcore], the rapidly growing boutique fitness brand known for its signature 50-minute high-intensity, low-impact resistance based workout, with over 170 studio locations nationwide. In this role, she leads strategy, consumer insights, pricing, product innovation, and data analytics — driving initiatives that enhance client experience and maximize lifetime value. Before joining [solidcore], Gillian spent over a decade in strategy consulting, including seven years at McKinsey & Company, where she advised leading consumer and retail organizations to develop growth strategies and transform them into measurable business impact. Gillian earned her MBA from Columbia Business School and her undergraduate degree from the University of Virginia. She enjoys exploring the outdoors with her husband, two young children, and her beloved dog Mara.

Sessions

Apr 29

2:00 PM - 2:20 PM EDT

Green Stage

Stephanie Vincent

AI in Qual & Quant

Customer Experience (CX)

Customer Journey Mapping

Mapping the Fitness Journey with AI-Powered Conversations

Prospects, active members, churned customers — they each have a story to tell. Solidcore VP of Strategy & Insights Gillian Almeida joins Strella COO Priya Krishnan to share how AI-moderated conversations unlocked qualitative understanding across the full customer lifecycle, both digitally and inside the studio, and how those insights drove real business decisions.

Also speaking

Priya Krishnan

Co-founder & COO, Strella

Speaker