Katie Casavant

Head of Commercial

Data Quality Co-op

Katie is an industry veteran and serial entrepreneur with a passion for building data, analytics and insights businesses that create incremental value and drive transformative growth. At Data Quality Co-op, Katie leads commercial and go-to-market strategy, planning, and execution. Katie began her career in retail purchase behavior data analytics, founded Cannondale Associates’ retail consulting practice in 2004, Kantar Shopcom in 2011, and Kantar Activate in 2017. She led the commercial transformation of 0ptimus Analytics facilitating its successful exit and acquisition by Dynata in 2021. She led Dynata’s global Consulting and Investing business until 2024. Katie holds a B.A. from Washington University in St. Louis and an M.B.A. from The University of Chicago.