Kayla Schou

Research Scientist, Market Research COE

Qualtrics

Kayla Schou, PhD, is a Research Scientist within the Market Research Center of Excellence at Qualtrics. With a strong background in market research and advanced statistical analysis, she now helps build innovative solutions that leverage emerging technologies. In this role, she acts as a strategic thought partner for researchers. Her work ensures new technologies, including AI, are both robust and practical for solving real-world business problems.