MARTHA LLOBET

CEO

Q2Q GLOBAL

Martha Llobet is the Founder and CEO of Q2Q Global, with over 20 years of experience in market research, consumer behaviour and insights across international and multicultural contexts. She has held senior roles at major agencies in Europe, leading multi-country quantitative and qualitative projects. Fluent in English, French, Italian and Spanish, she HAS serveD on the management board of different market research and business associations and is known for her expertise in consumer segmentation, ethnography and strategic consultancy.