Matt Vicenzi

Partner

Hall & Partners

A nearly 20-year Hall & Partners veteran, Matt is a seasoned brand strategy and insights leader who helps brands thrive by connecting data, culture, and strategic clarity. He leads teams across New York and Chicago, guiding research which fuels growth for Fortune 500s and emerging disruptors across food and beverage, technology, retail, financial services, apparel, gaming, and more. With deep expertise in brand tracking, segmentation, and marketing effectiveness, Matt translates human insight into meaningful action which shapes stronger brands and drives growth.