Sharon Xiang leads User Research at GlossGenius, the AI-powered platform behind 100,000+ appointments-based businesses, recognized by Fast Company and Forbes and backed by Bessemer Venture Partners, Imaginary Ventures, Left Lane Capital, and L Catterton. Sharon brings a unique perspective as a storyteller: before pivoting to research, she spent years in television at FX Networks on acclaimed shows including The Bear and Shogun, giving her a storyteller's instinct for understanding what users want before they can articulate it themselves. Sharon graduated magna cum laude from Princeton University with a bachelor's degree in sociology.
Sessions
Apr 29
2:00 PM - 2:20 PM EDT
Yellow Stage
AI in Qual & Quant
Qualitative Research
From Claude to AI Interviews: AI in Research, Tested
You've heard a lot about AI in research. In this fireside chat, Sravanthi Kadali (The Insights Company) and Sharon Xiang (GlossGenius) get specific and honest about what's working, what's not — and where they keep AI out for now. They'll cover a Claude Skill that instantly answers VOC questions; how to ease customers into AI interviews and when to hold back; and how to approach synthetic research. Key Takeaways: 1. How to ease users into AI interviews with options — and where to hold back 2. Using Claude Skills to pull the right Voice of Customer insights — instantly 3. A practical, honest framework for where AI fits in your research workflow and where it doesn't
